DERMATUff’s Privacy Policy

Who we are

We are an e-commerce business called Dermatuff Limited and we sell thin skin protection products.
Our website address: https://dermatuff.com.
Our company registration number: 06299804.
Our contact information: Telephone number 01752 880324 and email address sales@dermatuff.com.
Our company address: DermaTuff Ltd, 4 Old Bakery Cottages, Yealmpton, Plymouth, Devon, PL8 2JG.

The following information sets out what type of personal data we collect, how we collect it, how long we store it for and the purpose of us retaining personal data.

What we collect and store

While you visit our site, we’ll track:

  • Products you’ve viewed: we’ll use this to, for example, show you products you’ve recently viewed
  • Location, IP address and browser type: we’ll use this for purposes like estimating taxes and shipping
  • Shipping address: we’ll ask you to enter this so we can, for instance, estimate shipping before you place an order, and send you the order

We’ll also use cookies to keep track of cart contents while you’re browsing our site.

When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to:

  • Send you information about your account and order
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Comply with any legal obligations we have, such as calculating taxes
  • Improve our store offerings
  • Send you marketing messages, if you choose to receive them

If you create an account, we will store your name, address, email and phone number, which will be used to populate the checkout for future orders.

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store completed order information for 3 years for tax and accounting purposes. This includes your name, email address and billing and shipping addresses.

We will also store comments or reviews, if you choose to leave them.

Security Logs: The IP address of visitors, user ID of logged in users, and username of login attempts are conditionally logged to check for malicious activity and to protect the site from specific kinds of attacks. Examples of conditions when logging occurs include login attempts, log out requests, requests for suspicious URLs, changes to site content, and password updates. This information is retained for 180 days.

Who on our team has access

Members of our team have access to the information you provide us. For example, both Administrators and Shop Managers can access:

  • Order information like what was purchased, when it was purchased and where it should be sent, and
  • Customer information like your name, email address, and billing and shipping information.

Our team members have access to this information to help fulfil orders, process refunds and support you.

What we share with others

We share information with third parties who help us provide our orders and store services to you; for example, Google Analytics and Sage Pay.

This website uses various web analytics tools (Google Analytics and Yoast) to help analyse how users use the site. These tools use ‘cookies’, which are text files placed on your computer, to collect standard internet log information and visitor behaviour information in an anonymous form. The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google. This information is then used to evaluate visitors use of the website and to compile statistical reports on website activity for www.dermatuff.com.

We will never (and will not allow any third party) use the statistical analytics tool to track or to collect any personally identifiable information of visitors to our site. The web analytics vendors do not associate your IP address with any other data held by them. Neither we nor the web analytics vendors will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any personally identifying information from any source unless you explicitly submit that information via a fill-in form on our website.

We accept payments through Sage Pay. When processing payments, some of your data will be passed to Sage Pay, including information required to process or support the payment, such as the purchase total and billing information.

This site is scanned for potential malware and vulnerabilities by WordFence. We do not send personal information to WordFence however, WordFence could find personal information posted publicly (such as in comments) during their scan.

Click to view Google Analytic’s privacy policy.
Click to view Yoast’s privacy policy.
Click to view Sage Pay’s privacy policy.
Click to view WordFence’s privacy policy.

How long we retain your data

We retain personal data for inactive accounts for up to 3 years. Inactive accounts are those that which have not logged in, or placed an order, for the specified duration (3 years). These accounts will be deleted. Any orders will be converted into guest orders.
We retain personal data for pending orders for up to 6 months. Pending orders are unpaid and may have been abandoned by the customer. They will be trashed after the specified duration (6 months).
We retain personal data for failed orders for up to 6 months. Failed orders are unpaid and may have been abandoned by the customer. They will be trashed after the specified duration (6 months).
We retain personal data for cancelled orders for up to 6 months. Cancelled orders are unpaid and may have been cancelled by the store owner (Dermatuff) or the customer. They will be trashed after the specified duration (6 months).
We retain personal data for completed orders for up to 3 years before anonymizing the personal data within them.
Security logs are retained for 180 days.


If you upload images to the website (e.g. when writing a review), you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

If you fill out our contact form, we will ask for your name (required), email address (required) and telephone number. We will not use this information for marketing purposes and it is solely used as a method of communication.

Our contact form does not:

  • track users by stealth;
  • write any user personal data to the database;
  • send any data to external servers;
  • use cookies.


If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish a comment/review, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

What rights you have over your data

If you have an account on this site you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Our contact information

For any queries relating to our privacy policy, please contact us at sales@dermatuff.com, or call our office on 01752 880324.